Monthly Archives: August 2013

Coworking is the new Coffee Shop

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As long as there have been cafés, people have been using them to work. Breaking free of the isolation of a home office, they provide a pleasant working environment for people who enjoy a bit of background buzz while they work. That was until now, cafes are beginning to strike...
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The Ruin of Irrelevance.

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Any business that does not have a strategy to move up the value chain is doomed to be road kill as the gates of creative destruction continue to close upon them. The new laws of average guarantee that any brand that wants to ride through the common line of mediocrity...
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Cigares de Joy

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A values revolution is sweeping the consumer marketplace. Who would have thought that in the past cigarettes would have been advertised as having an effect of immediate relief for Asthma, shortness of breath and Hay Fever to name a few. Businesses need to absorb the significance of this trend. Those...
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